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Cold Email Templates Library

Access 50+ proven cold email templates, grouped by objective, industry, and persona—ready to customize and send for maximum replies.

Updated over 7 months ago

Welcome to the Cold Email Templates Library, where you’ll find ready-to-use cold email templates tailored to various industries and services.

These templates are structured using different formulas and are fully personalized using Prospi AI-generated variables like:

  • {{Name}}

  • {{Target Audience}}

  • {{Pain Point}}

  • {{Company Mission}}

  • {{Product/Service Name}}

  • {{Benefit}}

Each industry/service has three different email variations:

  1. Short & Punchy (1-2 sentences)

  2. Direct & Value-Driven (3 sentences)

  3. Full-Context & Persuasive (4 sentences)

Simply choose a template that fits your approach, replace AI placeholders, and send your cold emails with confidence!

Note: These templates are designed for inspiration, not copy-pasting. Make sure to customize them to fit your unique value proposition and audience for the best results.


🚀 SaaS & Software

1. CRM Software → Sales Managers

Short & Punchy

{{Name}}, can I send you a 3min video that explains how our CRM can automate your pipeline, saving 8 hours per week?

Direct & Value-Driven

Hi {{Name}}, I saw that {{Company Name}} mostly works with {{Target Audience}}.

I've made a quick demo explaining how our CRM helps {{Industry}} companies close 30% more deals, can I send it over?

Full-Context & Persuasive

Hey {{Name}}, wondering if you're managing all potential {{Target Audience}} manually?

Most {{Industry}} companies have the same problem, so we've built a CRM that helps them automate lead tracking.

Turns out, you can close 30% more deals and free up 8 hours of your time per week.

Would you be open to a quick 10-min demo so I can show you how it would work for {{Company Name}}?


2. Marketing Automation Tool → Digital Marketing Agencies

Short & Punchy

{{Name}} - Can I send you a step-by-step guide that explains how you can finally stop managing {{Target Audience}} manually?

Direct & Value-Driven

Hi {{Name}}, I'm sure {{Company Name}} team spends hours managing client campaigns manually.

Would a guide that explains how you can automate 40% of your operations in 14 days help your team better serve {{Target Audience}}?

Email 3 (Full-Context & Persuasive):

Hey {{Name}}, noticed {{Company Name}} mostly works with {{Target Audience}}.

Wondering if you'd benefit from automating 40% of your operations?

If so, can I send a quick video explaining how your competitor [Case Study] did it?


3. AI-Powered Lead Generation → B2B Startups & SMBs

Email 1 (Short & Punchy):

Hey {{Name}}, can I send a free guide on how [Our Product Name] can help you automate lead generation in 24 hours? 

Email 2 (Direct & Value-Driven):

Hi {{Name}}, I hope you're looking for more {{Target Audience}}.

If so, I've prepared a short doc that explains how [Case Study] booked 44 calls in 30 days using AI lead gen systems.

Can I send it over?

Email 3 (Full-Context & Persuasive):

Hey {{Name}}, have you considered automating your pipeline generation using AI?

I've made a guide that helped 50+ {{Industry}} companies book 1000s of sales calls using AI and cold email.

Can I send it over?

PS. I love your mission to {{Company Mission}}


4. Project Management Software → Operations Managers

Short & Punchy:

{{Name}}, can I send you a quick guide on how [Our Product Name] helps teams like yours cut project delays in half?

Direct & Value-Driven:

Hi {{Name}}, I saw that {{Company Name}} handles complex projects for {{Target Audience}}.

I made a short video explaining how teams in {{Industry}} reduced missed deadlines by 40%—want me to send it over?

Full-Context & Persuasive:

Hey {{Name}}, keeping projects on track across multiple teams is tough.

I noticed {{Company Name}} works with {{Target Audience}}, and we’ve helped similar teams reduce bottlenecks with our automation tools.

[Case Study] cut project delays by 40% using it—should I send you a quick video that explains how?


5. Cybersecurity SaaS → IT Directors & Security Teams

Short & Punchy:

{{Name}}, I put together a checklist on the top 5 security risks facing {{Industry}} companies—want me to send it over?

Direct & Value-Driven:

Hi {{Name}}, I saw that {{Company Name}} helps protect {{Target Audience}}, but cyber threats are evolving fast.

I made a quick guide on how similar companies in {{Industry}} strengthened security—would you find it useful?

Full-Context & Persuasive:

Hey {{Name}}, IT teams in {{Industry}} struggle to stay ahead of growing security threats.

We recently helped [Case Study] implement proactive threat detection in 4 weeks, reducing attack risks by 85%.

Want me to send a quick video explaining how {{Company Name}} can do the same?


6. HR Tech (Recruiting Software) → Hiring Managers & HR Professionals

Short & Punchy:

{{Name}}, would a quick guide on hiring top talent with experience working in {{Industry}} 30% faster be helpful for you?

Direct & Value-Driven:

{{Name}}, I saw that {{Company Name}} needs more talent with experience working with {{Target Audience}}.

We helped [Case Study] cut time-to-hire by {{Benefit}}—want to see how?

Full-Context & Persuasive:

Hey {{Name}}, have you tried using AI to hire the best talent with experience in {{Industry}}?

We recently helped [Case Study] speed up hiring by 60% while improving candidate quality.

Would you be open to a quick call to see how this could work for {{Company Name}}?

PS. I love your mission to {{Company Mission}}


7. E-commerce Personalization SaaS → Shopify Store Owners

Short & Punchy:

{{Name}}, I put together a quick guide on how Shopify brands use personalization to increase sales—want me to send it?

Direct & Value-Driven:

Hi {{Name}}, I saw that {{Company Name}} sells to {{Target Audience}}, and personalization is key to boosting conversions.

I made a quick video on how top e-commerce brands increased revenue by 28% in 4 weeks — want to check it out?

Full-Context & Persuasive:

Hey {{Name}}, wondering if you're using any personalization strategies to convert more {{Target Audience}}?

We’ve helped Shopify brands like [Case Study] boost repeat purchases using AI-powered personalization.

Want me to send a quick demo on how {{Company Name}} can do the same?


8. Finance & Accounting Software → CFOs & Accounting Firms

Short & Punchy:

{{Name}}, I put together a checklist on how finance teams automate reporting and save hours every week—want a copy?

Direct & Value-Driven:

Hi {{Name}}, I saw that {{Company Name}} works with {{Target Audience}} and deals with complex financial workflows.

We built a tool that helped [Case Study] automate reporting and reduce errors—should I send you a quick overview?

Full-Context & Persuasive:

Hey {{Name}}, managing finances for {{Target Audience}} in {{Industry}} can be overwhelming.

We recently helped [Case Study] automate financial reporting and cut month-end close time by 25%.

Would you be open to a quick chat to see if this could work for {{Company Name}}?


🚀 Marketing & Agencies

1. SEO Services → E-commerce Businesses & SaaS Startups

Short & Punchy:

{{Name}}, I put together a quick SEO audit for {{Company Name}}—want me to send it over?

Direct & Value-Driven:

Hi {{Name}}, I saw that {{Company Name}} is growing, but SEO traffic can be tough to scale.

I made a short report on how similar brands increased organic traffic by 30% in 4 weeks — want to check it out?

Full-Context & Persuasive:

Hey {{Name}}, I know brands in {{Industry}} struggle with ranking higher on Google more than ever.

We’ve helped [Case Study] grow traffic by 30% through data-driven SEO strategies.

Would you be open to a quick chat to see how this could work for {{Company Name}}?


2. Paid Ads (Facebook/Google) → Local Businesses & DTC Brands

Short & Punchy:

{{Name}}, I ran a quick audit on {{Company Name}}’s ads—want to see what’s working and what’s not?

Direct & Value-Driven:

Hi {{Name}}, I saw that {{Company Name}} serves {{Target Audience}}, but scaling paid ads can get expensive.

I put together a case study showing how [Case Study] reduced costs while increasing conversions—want a copy?

Full-Context & Persuasive:

Hey {{Name}}, many {{Industry}} brands struggle to scale ads profitably.

We recently helped [Case Study] lower cost-per-click by 72% while increasing sales.

Want me to send a breakdown of how this could work for {{Company Name}}?


3. Conversion Rate Optimization → SaaS & Enterprise Companies

Short & Punchy:

{{Name}}, I ran a quick review of {{Company Name}}’s site—want some quick wins to increase conversions?

Direct & Value-Driven:

Hi {{Name}}, I saw that {{Company Name}} gets solid traffic but might be losing potential {{Target Audience}}.

I put together a guide on how SaaS brands like [Case Study] boosted conversion rates by 27% in 7 days - can I send it over?

Full-Context & Persuasive:

Hey {{Name}}, optimizing your website for {{Target Audience}} can make a huge impact on sales.

We recently helped [Case Study] improve their sign-up rate by 30% with targeted CRO strategies.

Would you be open to a quick chat to explore how this could work for {{Company Name}}?

PS. This strategy works exceptionally well for {{Industry}} companies


4. Social Media Management → Small Business Owners & Coaches

Short & Punchy:

{{Name}}, I put together a content calendar template to help small brands post consistently — want me to send it?

Direct & Value-Driven:

Hi {{Name}}, I noticed that {{Company Name}} is growing, but social media can be time-consuming.

I created a guide that explains how {{Company Name}} can get more engagement from {{Target Audience}} — interested?

Full-Context & Persuasive:

Hey {{Name}}, small businesses in {{Industry}} often struggle to stay consistent on social media.

We recently helped [Case Study] grow their audience by 140% using our 2025 content strategy.

Want me to send a breakdown of how this could work for {{Company Name}}?


5. Video Marketing Services → Tech Startups & Personal Brands

Short & Punchy:

{{Name}}, I made a quick guide on how {{Industry}} companies use video to get more {{Target Audience}} — want a copy?

Direct & Value-Driven:

Hi {{Name}}, have you tried producing more high quality videos to reach more {{Target Audience}}?

I put together a case study showing how brands like [Case Study] increased engagement by 75% in 4 weeks — want to check it out?

Full-Context & Persuasive:

Hey {{Name}}, many {{Industry}} brands struggle with producing high quality videos.

I made a guide that explains how {{Company Name}} can convert more {{Target Audience}}.

Would you be open to a 10min walk-through to see how this could work for {{Company Name}}?


6. Branding → High-Ticket Service Providers

Short & Punchy:

{{Name}}, I put together a before-and-after branding breakdown that {{Comapny Name}} can use to convert more {{Target Audience}} - want a copy?

Direct & Value-Driven:

Hi {{Name}}, I saw that {{Company Name}} serves {{Target Audience}}, and strong branding is key.

I created a case study showing how brands like [Case Study] increased perceived value—should I send it over?

Full-Context & Persuasive:

{{Name}}, high-ticket brands in {{Industry}} need a strong online presence to attract premium clients.

We recently helped [Case Study] revamp their branding and saw 44% increase in conversions.

Would you be open to a quick chat to see how this could work for {{Company Name}}?


7. Web Design → High-Ticket Service Providers

Short & Punchy:

{{Name}}, I put together a before-and-after breakdown of high-ticket brand websites that can help {{Company Name}} convert more {{Target Audience}} — want to see how?

Direct & Value-Driven:

Hi {{Name}}, I saw that {{Company Name}} serves {{Target Audience}}, and a premium website can make all the difference.

I made a quick guide on how brands like [Case Study] improved conversions by 47% with better design — want me to send it over?

Full-Context & Persuasive:

Hey {{Name}}, if you had a website that looks and performs at the highest level, would you close more {{Target Audience}}?

We recently helped [Case Study] redesign their site, leading to 27% increase in new client bookings.

Would you be open to a quick chat to see how this could work for {{Company Name}}?


🏢 Consulting & High-Ticket Services

1. B2B Sales Consulting → Tech & Software Founders

Short & Punchy:

{{Name}}, I put together a quick guide on how {{Industry}} founders scale B2B sales without hiring a big team - want me to send it?

Direct & Value-Driven:

Hi {{Name}}, I saw that {{Company Name}} is growing, and scaling sales without a dedicated team can be tough.

I created a short breakdown on how similar founders increased revenue with a repeatable system—want a copy?

Full-Context & Persuasive:

Hey {{Name}}, wondering if you're having a hard time closing {{Target Audience}} and managing other processes within {{Company Name}}?

We’ve helped the founder of [Case Study] refine their outbound strategy and increase revenue by 46% in 90 days.

Would you be open to a quick chat to see how this could work for {{Company Name}}?


2. Financial Advisory → Business Owners & Executives

Short & Punchy:

{{Name}}, I put together a financial health checklist for business owners—want me to send it over?

Direct & Value-Driven:

Hi {{Name}}, is {{Company Name}}'s financial planning sufficient to support sustainable growth?

I made a short guide on how {{Indsutry}} companies improved cash flow and profitability — would that be useful?

Full-Context & Persuasive:

Hey {{Name}}, I'm sure managing {{Comapny Name}}'s finances while scaling can be overwhelming.

We recently helped [Case Study] optimize their financial strategy, leading to 27% in cost reduction in 8 weeks.

Would you be open to a quick call to explore how this could work for {{Company Name}}?


3. Operations & Process Optimization → COOs & Operations Teams

Short & Punchy:

{{Name}}, I put together a process automation checklist that you can use to automate {{Service Name}} - want me to send it over?

Direct & Value-Driven:

Hi {{Name}}, wondering if you're using AI to automate {{Service Name}}?

Can I send over a 3-min video that explains how {{Industry}} companies can automate their operations?

Full-Context & Persuasive:

Hey {{Name}}, many {{Industry}} companies struggle with manual processes, causing inefficiencies in operations.

We helped [Case Study] streamline processes and improve team productivity by 62% in 4 weeks.

Would you be open to a quick chat to see how {{Company Name}} can do the same?


4. LinkedIn Lead Generation → B2B Coaches & Consultants

Short & Punchy:

{{Name}}, I put together a guide on how B2B coaches use LinkedIn to generate leads — want a copy?

Direct & Value-Driven:

Hi {{Name}}, I saw that {{Company Name}} works with {{Target Audience}}, and LinkedIn is a goldmine for leads.

I created a case study showing how [Case Study] booked high-ticket clients through LinkedIn — want me to send it?

Full-Context & Persuasive:

Hey {{Name}}, wondering if you're generating any leads on LinkedIn?

Since {{Company Name}} works with {{Target Audience}}, the step-by-step guide I made for LinkedIn Lead Generation would be very helpful.

Can I send it over?


5. Customer Success & Retention Consulting → SaaS & Subscription Businesses

Short & Punchy:

{{Name}}, I put together a breakdown of how SaaS companies like {{Company Name}} reduce churn — want me to send it?

Direct & Value-Driven:

Hi {{Name}}, have you implemented {{Industry}}-specific churn reduction methods?

Asking because I saw that {{Company Name}} serves {{Target Audience}}, and I made a guide that explains how churn can be reduced in 5 simple steps.

Can I send it over?

Full-Context & Persuasive:

Hey {{Name}}, is {{Company Name}} currently struggling with churn rate?

If so, can I send over a 5 step guide on how {{Industry}} companies can fix the issue in 8 weeks with very little costs?

PS. I love how {{Product Name}} helps {{Target Audience}}


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