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Campaign Daily Limits

What Is a Daily Limit?

A daily limit is the maximum number of emails your campaign will send in a single day. Once that limit is reached, Prospi pauses sending for that day and automatically resumes the next day during your scheduled sending window.

This applies to all emails in the campaign - initial outreach and follow-up steps combined.

Why Daily Limits Matter

Sending too many emails too quickly is one of the fastest ways to damage your sender reputation. Email providers monitor sending patterns closely. A sudden spike in volume triggers spam filters, increases your chances of landing in the junk folder, and can get your domain flagged.

Daily limits keep your sending pattern consistent and natural - exactly what inbox providers want to see.

How to Set Your Daily Limit

  1. Open your campaign and go to the Schedule step

  2. Find the Daily sending limit field

  3. Enter your maximum emails per day

  4. Save your settings

Note: The limit is split across all sending accounts assigned to the campaign. If you have 3 accounts and a limit of 30, each account sends approximately 10 emails per day.

Recommended Limits by Account Age

The right daily limit depends on how warmed up your sending accounts are:

  • 0-2 weeks (new accounts): 0 emails per account per day

  • 2-4 weeks: 5-15 emails per account per day

  • 1+ months (established): 20 emails per account per day

The safest way to scale volume is to add more sending accounts rather than pushing individual accounts to their limits. 3 accounts at 30 emails/day is safer than 1 account at 90 emails/day.

What Happens When the Limit Is Reached

  • Sending stops for the rest of that day

  • No leads are skipped - they stay in the queue

  • Sending automatically resumes the next day at the start of your sending window

Best Practices

  • Start conservatively - it is easier to increase than to recover from a damaged reputation

  • Use multiple sending accounts to scale volume safely

  • Monitor campaign analytics weekly for signs of deliverability issues

  • Reduce limits immediately if bounce rates rise or open rates drop

Pro tip: The 10 emails per account per day rule is a solid default for new accounts in the first two weeks. It matches the warmup rate, so inbox providers see a smooth, consistent pattern rather than a sudden jump.

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