The Job Title filter lets you search for leads based on what their role is called. It is one of the most direct ways to reach the exact decision-maker you are targeting.
How It Works
Enter one or more keywords and Prospi will return people whose job title contains those words. The search is flexible - it matches partial words, so "sales" will return "Sales Manager", "Head of Sales", "VP of Sales", and similar titles.
How to Use It
Open Lead Finder and go to the Person filters section
Click on the Job Title field
Type your target title or keyword (e.g. "CEO", "Founder", "Marketing Director")
Add multiple titles to broaden your search - results will include anyone matching any of the titles you enter
Excluding Job Titles
You can also exclude specific job titles from your results. This is useful when a broad keyword returns roles you do not want to target.
In the Job Title filter, use the Exclude field to enter titles that should be removed from results. For example:
Searching "marketing" but want to exclude interns: add Intern, Trainee, Coordinator to the Exclude field
Targeting sales leaders but not individual contributors: add Sales Representative, Account Executive, SDR, BDR
Searching "director" but excluding non-decision-makers: add Art Director, Creative Director if those are outside your ICP
Tips for Better Results
Use common variations: The same role can have many titles. A "VP of Sales" might also be called "Sales Director", "Head of Sales", or "Chief Revenue Officer". Add all relevant variations to avoid missing leads.
Keep it broad when targeting a function: If you want all marketing decision-makers, search "marketing" rather than listing every possible marketing title.
Narrow with seniority: If you only want senior people in a function, combine Job Title with the Seniority Level filter rather than trying to list every senior title manually.
Avoid overly generic terms: Words like "manager" alone will return too broad a set. Combine with a department or industry filter to keep results focused.
Common Examples
Founders and CEOs: Founder, Co-Founder, CEO, Chief Executive
Sales leaders: VP of Sales, Sales Director, Head of Sales, Chief Revenue Officer
Marketing: CMO, Marketing Director, Head of Marketing, VP Marketing
Operations: COO, Operations Director, Head of Operations
Pro tip: After filtering a lead list, review the first 20-30 leads and check whether the job titles match your ICP. If you are seeing off-target roles, narrow the job title keywords or combine with additional filters.